Give the identity room
Files with “safe” in the name include clear space. Add sufficient room around tightly cropped versions when placing them in a layout.
One identity.
Every expression.
Make every application recognisably TUNANAIR. Start with the fundamentals.
01 / IDENTITY
Our wordmark & symbol
Use the full wordmark where space allows and the TN symbol in compact applications. Choose a supplied horizontal or stacked lockup when both appear together.
Find your logo
Original proportions · Scale uniformly
02
Select a color to copyOur palette
Choose a clear contrast
Use ink or blue on light backgrounds and white on dark backgrounds. Do not distort the identity, recolor it or add decorative effects.
Use the right file
Choose SVG for vector editing and scaling; PNG for everyday use. Print artwork is RGB. Presentation layouts are SVG / PNG artwork, not PPTX files.
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